What I find interesting is that a similar system was being used by entrepreneurial street vendors. For those of you who are unaware, every Monday night of the summer HBO puts on a movie that people are free to come and watch. Although the movie can’t begin until darkness, people fill up the park as early as 5pm. Here is a video that shows the scope of the events:

Street vendors will take peoples orders and then give them a balloon with a number on it. This makes their customers easy to spot from a distance and also allows them to sell more food. From the street to the MoMA, it’s interesting to see how effective system designs are put into action.
Keep it in the short grass,
-Brendon
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